The Myth of The First Mover Advantage
You know Martin Luther King, Jr.’s famous “I Have a Dream” speech? It was the work of an incorrigible procrastinator.
It’s true. The line the civil rights leader is most remembered for was a last-minute addition to this speech.
Of course, the bulk of the speech was started way in advance. And this, says Adam Grant, is the mark of an original thinker: people who start projects early, but finish them slowly.
In his TED Talk “The Surprising Habits of Original Thinkers,” Grant talks about the myth of “first-mover advantage.” He cites a failure rate of 47% for first-movers, where the “improvers,” on the other hand, have a failure rate of only 8%.
Facebook and Google were not first movers in their arenas. They followed MySpace and Yahoo — but they did it differently.
It’s called VUJA DE: the ability to look at something you’ve seen before, but with fresh eyes.